More buying friction removed
The CRO Agent finds conversion gaps, assembles the evidence and turns them into a ranked testing backlog
ShopClaw gives every critical eCommerce function a specialist that watches the data, builds the backlog, prepares the decision and learns from the outcome

Revenue today
Conversion rate
MER
Stock at risk
Agent activity
Evidence → decision → owner
Mobile PDP conversion gap
18 high-traffic products · evidence ready
Reorder 12 fast-moving SKUs
21 days cover · margin protected
Win back 1,842 high-LTV customers
Segment built · Klaviyo flow drafted
Spend increased while contribution after media fell below the account guardrail
−18% contribution
Meta + Triple Whale
Commercial impact
Every agent owns a decision domain and a commercial scorecard, so activity is always connected to an eCommerce outcome
The CRO Agent finds conversion gaps, assembles the evidence and turns them into a ranked testing backlog
The Paid Media Agent links campaign decisions to margin, incrementality and contribution after media
The Retention Agent identifies valuable cohorts and drafts the next lifecycle move before the signal gets stale
The Merchandising Agent connects demand velocity, cover and margin before revenue disappears from the shelf
Your agent team
Each agent has a narrow mandate, a measurable scorecard and a clear boundary for when a decision needs a person
Prioritization and daily brief
Connects every open decision to the commercial plan and keeps the team focused on the highest-impact next move
Prepared decisions
Conversion and experimentation
Investigates storefront friction, scopes tests and tracks whether shipped changes improve the buying journey
Prepared decisions
Spend and creative intelligence
Combines platform performance with store economics so budget changes reflect real contribution, not platform ROAS alone
Prepared decisions
Lifecycle and customer value
Finds high-value cohorts, lifecycle gaps and win-back opportunities, then prepares flows and segments for approval
Prepared decisions
Inventory and product performance
Watches demand, stock cover and margin to surface reorders, bundles, markdowns and collection changes before they become urgent
Prepared decisions
Reviews and support intelligence
Turns reviews, support conversations and return reasons into product, UX and message decisions the team can act on
Prepared decisions
How the team works
Every agent follows one visible loop from commercial signal to measured outcome, with human approval where the risk calls for it
Shopify · Meta · GA4
Context · evidence · options
Approve · edit · reject
Impact · confidence · next move
Commerce, marketing, analytics and customer channels become one operating picture
Each specialist watches its domain, follows anomalies and gathers decision-grade evidence
Expected impact, confidence, effort and urgency determine what reaches the top
Approve, edit or reject a clear recommendation with the evidence attached
The right team member or connected system receives an actionable next step
Results change priorities and improve how the next decision is framed
The decision backlog
Founders see the decisions, owners and expected impact in one place while agents continue the work that does not need attention
−18% contribution · 2 min
$46k addressable revenue
21 days cover remaining
18 products · evidence scan
4,810 tickets and reviews
Impact × confidence × effort
+0.31pp CVR · day 9
+0.24 MER · day 6
+7% repeat rate · day 18
+11% product revenue
−9% checkout exits
−6% size-related returns
eCommerce scorecard
The operating model links source data, prepared decisions and the direction the team is accountable for improving
Shopify + GA4 + Clarity
CRO and UX decisions
↑Shopify + Meta + Google Ads
Budget and campaign decisions
↑Shopify + Klaviyo
Lifecycle and cohort decisions
↑Shopify + GA4
Merchandising and offer decisions
↑Shopify + operating data
Reorder and allocation decisions
↓Reviews + support + Gmail
Product and communication decisions
↓The systems you already use
ShopClaw can connect performance, behavior and customer signals so agents see the business rather than a single dashboard
Orders and products
Lifecycle and cohorts
Paid social
Search and shopping
Journey analytics
Session behavior
Attribution
Experimentation
Decisions and alerts
Team channels
Customer signals
Early access
Join the ShopClaw waitlist for product access and a closer look at how the agent team fits your store, stack and decision rhythm